{"title":"Jovoy Paris","description":"The year is 1923, the roaring twenties are in full swing as the Europe endeavors to forget the First World War with spectacle and excess. Lindbergh is flying across the oceans, Josephine Baker is taking Paris by storm and US Prohibition gives birth to the speakeasy and an underground culture of music and dance.  Women are beginning to exercise their independence; working, cutting their hair, or using their rich and powerful lovers to climb the social ladder. Also born in this year is the fragrance house Jovoy Paris, by Blanche Arvoy.\u003cbr\u003e\u003cbr\u003e\n\nJovoy is a contraction of “Joe” her nickname and “Voy” from her husband name (Esteban Arvoy). Four perfumes with animal-shaped bottles were launched for the original brand. Jovoy was known for selling perfumes for the “gentlemen’s nieces”, a polite way Parisian dandies described buying gifts for their mistresses. Her shop on Rue de la Paix quickly became a destination for perfume lovers. She created fragrances that represented the heady 20's, opulent, rich, leaving trails that no one could forget. “Gardez moi” (keep me) , ‘L’ardente nuit’ (hot\/burning night), all kind of evocative names, stored in beautiful unique Lalique crystal bottles.\u003cbr\u003e\u003cbr\u003e\n\nThen came the great depression, followed by the Second World War, both of which effectively finished off the culture of excess and beauty, along with Jovoy's precious perfumes, and the line died.\u003cbr\u003e\u003cbr\u003e\n\nIn 2006 Francois Hénin resurrected the House with the debut of a new range of Eau de Parfums and the largest independent store of artistic perfumery in Paris located near Place Vendome. Jovoy Paris has been reincarnated and brings back the allure of storied perfumery with a modern twist.  Somewhere Blanch is dancing the Charleston with glee.\n","products":[{"product_id":"pavillon-rouge-by-jovoy-paris","title":"Pavillon Rouge","description":"Dashingly spicy, mouthwateringly rich, Pavillon Rouge is an intriguingly unisex gourmand fragrance inspired by an age where pirates, admirals, and merchants all sought their fortune on the high seas. It's a dashing galleon flying the Jolly Roger, holds laden with exotic spices, glimmering treasure in dark wooden chests, and warm, rich liquors. It's the sensual elegance of a masked privateer clad in colorful silks and well worn leather, puffing a billowing pipe as he recounts adventures past and lovers left behind. Sweet and spicy, rich and boozy, tobacco, rum, and vanilla, all combine in a sweepingly romantic fragrance that boldly declares that a short, exciting life is infinitely preferable to a long and boring one. Throw off the doldrums of everyday life, and try Pavillon Rouge today- it's high time you started an adventure.","brand":"Jovoy Paris","offers":[{"title":"75ml","offer_id":46719185813825,"sku":"61616","price":210.0,"currency_code":"USD","in_stock":true},{"title":"0.7ml","offer_id":50658712224065,"sku":"61616_S","price":4.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0765\/6138\/3745\/files\/pavillon_rouge_75ml.jpg?v=1774481505"},{"product_id":"remember-me-by-jovoy-paris","title":"Remember Me","description":"\u003cp\u003eRemember Me is an olfactory aide-memoire of an inspiring trip to Qatar that perfumer Cecile Zarokian took with Jovoy founder, Francois Henin. While in Doha, Cecile fell in love with the scent of Karak, a local chai made with lots of lush, sweet milk, cardamom, and ginger, the steam of which mingled companionably with the exotic mukhallats and bakhoor she was sampling. Combined with wafts of frangipani coming from the shady avenues of Doha, Remember Me is a memory capsule of these exotic but comforting scents.\u003c\/p\u003e\u003cp\u003eCombining edible elements like milk, vanilla, and chai with less edible notes such as leather and wood, Remember Me is a modern, sophisticated gourmand - it avoids making you think directly of food. Everything here is remarkably well balanced. The chai is peppery hot with ginger, but calmed by a generous pour of steamy milk and vanilla. In turn, the creaminess of the tea is kept fresh by a duo of bergamot and cardamom threaded through the scent like a tart green ribbon. You’d be forgiven for looking at the notes for this – vanilla, frangipani, milk and so on – and assuming that it’s a purely feminine affair. But no, it’s 100% unisex! Unusually, what pulls Remember Me firmly into the center is the frangipani; the variety used here smells more like peachy suede than tropical flowers. Remember Me is a milky chai suede that comfortably occupies the meeting place between gourmand and leather. If you love unusual, complex ‘sweet’ fragrances such as El Born by Carner Barcelona and Leder 6 by J.F. Schwarzlose, then Remember Me might be your new obsession.\u003c\/p\u003e","brand":"Jovoy Paris","offers":[{"title":"75ml","offer_id":46719186272577,"sku":"61615","price":210.0,"currency_code":"USD","in_stock":true},{"title":"1ml spray","offer_id":50658711044417,"sku":"61615_S","price":5.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0765\/6138\/3745\/files\/remember_me_100ml.jpg?v=1770852262"},{"product_id":"incident-diplomatique-by-jovoy-paris","title":"Incident Diplomatique","description":"\u003cp\u003eIncident Diplomatique is built on a brisk, striking patchouli base. Patchouli is one of the most provocative notes in all of perfumery and its dry headiness and undeniable earthiness are the centerpiece of this fragrance. Haitian vetiver and Java vetiver oil are employed as heart notes to give body to the composition –  a dry grassiness and a velvety texture. Juicy citrus and vibrant spice create a sweet, flirty opening.  The playful nod to geopolitical tensions in Incident Diplomatique's name suggests a tension of another sort - the tension of an attraction that is dangerous, but also too strong to resist.\u003c\/p\u003e\u003cp\u003e\"... Just as we might give into a staggering impulse too strong to resist, it declares its urges, teasing tension to the breaking point, until one brush turns into a tidal wave of sensuality.\" - Jovoy\u003c\/p\u003e","brand":"Jovoy Paris","offers":[{"title":"100ml","offer_id":50658685059393,"sku":"61614_R","price":220.0,"currency_code":"USD","in_stock":true},{"title":"1ml spray","offer_id":50658685092161,"sku":"61614_S","price":5.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0765\/6138\/3745\/files\/61614.jpg?v=1754969630"},{"product_id":"lart-de-la-guerre-by-jovoy-paris","title":"L'Art de la Guerre","description":"\u003cp\u003eThere is an olfactive family, a perfume territory, which is traditionally emblematic of men; the Fern. This same fern that awakens in us the memory of the one who gave us our first romantic thrill, sometimes by stealing the fragrance of one of his elders.\u003c\/p\u003e\u003cp\u003eA woman wearing fern can do it in memory of past conquests or in nostalgia for the comfort of her father's arms. But she can also just do it to defy people around her with alluring and provocative scents. A man wears it for the same reasons, sometimes nostalgic, others conqueror, manly, confident.\u003c\/p\u003e\u003cp\u003eFrancois Henin, Jovoy's owner and founder, needed a fresh, visionary and talented eye to address the delicate issue of revisiting such a classic universe. It was Vanina Murraciole, and the fragrance in development would soon be known as L'Art de la Guerre (The Art of War).\u003c\/p\u003e\u003cp\u003e\"The first test made me smile. I knew that the first fresh and incisive rhubarb note was what this fragrance needed to stand out among its nine siblings. Then, the genius of a “clean” note, a handsome man who shaves himself, takes care of himself, perfumes himself. And at last, the long-awaited fern, slightly tinted by smoked immortal flowers, but woody and spicy.... I was at the time caught in a series of trips and found myself emptying the testers one after the other. I knew that other Noses were working on this bouquet, but I had made my decision, Vanina was right.\" – François Hénin\u003c\/p\u003e","brand":"Jovoy Paris","offers":[{"title":"100ml","offer_id":46719189516609,"sku":"61610","price":220.0,"currency_code":"USD","in_stock":false},{"title":"0.7ml","offer_id":50658563260737,"sku":"61610_S","price":4.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0765\/6138\/3745\/files\/61610.jpg?v=1754971244"},{"product_id":"les-jeux-sont-faits-by-jovoy-paris","title":"Les Jeux Sont Faits","description":"\u003cp\u003eIn the 1960s,  a particular kind of rogue flourished in French cinema, exemplified by actors Jean Gabin and Lino Ventura. Their natural habitat was the smoky gambling den, the atmosphere thick with vice and retro masculinity. With Jovoy's woody aromatic perfume Les Jeux Sont Faits (“The Bets Have Been Placed”), François Hénin wanted to pay homage to those louche and romantic icons that marked an era.\u003c\/p\u003e\u003cp\u003eEnglish gin clinking in a tumbler with ice — aromatic, fresh, and cold — is evoked by the astringent herb angelica as Les Jeux Sont Faits sounds its first notes. Its juniper-like sharpness gives way to accords that recall the woodwork, leather chairs, and gaming men in clandestine gambling clubs: tobacco leaves, cumin, sandalwood, patchouli and leather. To offset these olfactory signifiers of masculinity is a warm and fruity accord rounded off by vanilla and labdanum, which also recalls Old Cuban rums.\u003c\/p\u003e\u003cp\u003eAs it dries down, Les Jeux Sont Faits' balance of herby petitgrain, boozy accords, woods and spice warmed with vanillic notes makes for one sexy scent you can bet on: this one's a winner.\u003c\/p\u003e","brand":"Jovoy Paris","offers":[{"title":"100ml","offer_id":46719192203585,"sku":"61606","price":220.0,"currency_code":"USD","in_stock":false},{"title":"0.7ml","offer_id":50658366980417,"sku":"61606_S","price":4.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0765\/6138\/3745\/files\/61606.jpg?v=1754971861"},{"product_id":"psychedelique-by-jovoy-paris","title":"Psychedelique","description":"\u003cp\u003ePsychédélique, Jovoy's magnificent ambered patchouli, largely stays in the shadows, meditating on the synergies between a cocoa-like amber and an inky-dark patchouli, although rose and geranium offer a touch of freshness to its earthy sexiness.\u003c\/p\u003e\u003cp\u003eThe synaesthete might say that on the olfactory color wheel, patchouli resides somewhere between black and chocolate brown, with a bit of iridescent chartreuse green shimmering in between. Camphory, inky, aromatic, and even darkly refreshing, the elegant patchouli in Psychédélique is “dark, smoky, ambered, generous and opulent,” says François Hénin, and in spite of its unfortunate branding given by unwashed hippies 1960s, he says of this perfume that “Even the mud of Woodstock won't wash it away.”\u003c\/p\u003e\u003cp\u003ePsychédélique is like an olfactory Mark Rothko painting that explores the gradations between dark colors — in this case, patchouli, amber, and musk. Darkly seductive and even comforting, you might even call it 50 Shades of Black.\u003c\/p\u003e","brand":"Jovoy Paris","offers":[{"title":"100ml","offer_id":46719193121089,"sku":"61605","price":220.0,"currency_code":"USD","in_stock":false},{"title":"1ml spray","offer_id":50658365276481,"sku":"61605_S","price":5.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0765\/6138\/3745\/files\/61605.jpg?v=1754971908"},{"product_id":"la-liturgie-des-heures-by-jovoy-paris","title":"La Liturgie des Heures","description":"\u003cp\u003eCombining the sacred and the profane, La Liturgie des Heures opens the doors of an old country cathedral, infusing the scent of burning incense with lush forest greens. The fragrant, smoky aridity of incense balanced by the rich verdancy of cypress, creates a scent at once voluptuous, mysterious, and meditative. Liturgy of the Hours' warm, resinous base embraces its incense and aromatic greens, softening their intensity and adding an element of seduction.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e","brand":"Jovoy Paris","offers":[{"title":"75ml","offer_id":46719194464577,"sku":"61604","price":210.0,"currency_code":"USD","in_stock":true},{"title":"1ml spray","offer_id":50658365210945,"sku":"61604_S","price":5.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0765\/6138\/3745\/files\/la_liturgie_des_heures_100ml.jpg?v=1771637556"},{"product_id":"musc-pallas-by-jovoy-paris","title":"Musc Pallas","description":"One of the largest asteroids ever discovered, Pallas strikes an unmistakably distinctive and luminous cosmic figure, so much so that it was once thought to be a new planet. Musc Pallas, the newest release from Jovoy, is no less striking- an iridescently powdery, floral, and fruity modern musk scent that captures the serene beauty of outer space. Smooth, bergamot-kissed ambrette musk orbits a velvety heart of peach and iris, a frictionless perpetual revolution where fruity, fresh, and animalic notes create a richly intense aura around the wearer that only increases in potency as a base of tonka and complex musks asserts itself over an impressively long-lasting drydown. As hypnotic and compelling as the mysteries of space itself, Musc Pallas is an interstellar delight.","brand":"Jovoy Paris","offers":[{"title":"75ml","offer_id":46719195971905,"sku":"616021","price":210.0,"currency_code":"USD","in_stock":true},{"title":"1ml spray","offer_id":50658815377729,"sku":"616021_S","price":5.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0765\/6138\/3745\/files\/musc_pallas_75ml.jpg?v=1775003445"},{"product_id":"fire-at-will-by-jovoy-paris","title":"Fire at Will","description":"\u003cp\u003eIn the beginning there’s vanilla, of course, but it’s an unexpected vanilla — subtle, ethereal, as if suspended, with a unique note of honeyed, powdery mimosa. Next comes a vanilla that’s gourmand but not heady, fruity but not baked, poised between a “real” vanilla ice cream and sweet promises that echo like languorous kisses. An unambiguous fragrance trail, conceived like a beckon, arousing the appetite, and casting a spotlight on whoever wears it. Whether your personality is discreet or, to the contrary, completely intense, this perfume is made for those who wish never to go unnoticed again.\u003c\/p\u003e\u003cp\u003e“By day, I wear it like a signature: you know I’m there, my perfume identifies me. By night, it envelops me in sweet promises. It fills the space, slips into every corner of the mind — and makes others feel a void when I move away.” And if I’m no longer around and my absence has not yet become overpowering, it must be that I left something behind — a scarf, a jacket, a little bit of myself.” - Perfumer Vanina Muracciole\u003c\/p\u003e","brand":"Jovoy Paris","offers":[{"title":"75ml","offer_id":46719196791105,"sku":"616020","price":210.0,"currency_code":"USD","in_stock":true},{"title":"1ml spray","offer_id":50658776711489,"sku":"616020_S","price":5.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0765\/6138\/3745\/files\/fire_at_will_75ml.jpg?v=1774481425"},{"product_id":"private-label-by-jovoy-paris","title":"Private Label","description":"\u003cp\u003eIf there were a dimmer switch on a perfume's notes, allowing you to turn the lights down and saturate its colors, perfumer Cécile Zaroakian has used it with Private Label. Connoisseurs of leather scents will want to flock to this brooding yet seductive perfume.\u003c\/p\u003e\u003cp\u003eA vetiver leather dosed with patchouli and papyrus sedge, followed by a creamy, woodsy base, Private Label is bone dry and only lightly sweetened yet soft and seductive. Papyrus sedge adds a kind of vegetal bitterness to the already challenging and austere vetiver\/leather combination. This formidable accord is balanced by the rich, buttery base of sandalwood and vanillic labdanum (cistus).\u003c\/p\u003e\u003cp\u003eDescribed by Jovoy François Hénin as his ideal ambery scent, he continues that it is “the archetypal parfum de sillage: it leaves a distinct trail while remaining consistent over time.” Earthy, elegant, and stunning, Private Label is sure to appeal to vetiver and leather lovers, as well as any perfumista who wants to walk on the dark side.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e","brand":"Jovoy Paris","offers":[{"title":"75ml","offer_id":46719197380929,"sku":"61602","price":210.0,"currency_code":"USD","in_stock":true},{"title":"1ml spray","offer_id":50658365112641,"sku":"61602_S","price":5.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0765\/6138\/3745\/files\/private_label_75ml.jpg?v=1774481624"},{"product_id":"jovoy-discovery-kit-by-jovoy-paris","title":"Jovoy - Discovery Kit","description":"\u003cp\u003eA fine selection of some of Jovoy Paris most sought after perfumes in mini spray samples. Includes customized cards with visuals and notes on each fragrance.\u003c\/p\u003e\u003cp\u003e16-piece 2ml vial Set includes:\u003c\/p\u003e\u003cp\u003eFire at Will\u003cbr\u003eL’Arbre de la Connaissance\u003cbr\u003eLa Liturgiedes Heures\u003cbr\u003eAmbre Premier\u003cbr\u003ePsychedelique\u003cbr\u003ePrivate Label\u003cbr\u003eLes Jeux Sont Faits\u003cbr\u003eGardez-Moi\u003cbr\u003eL’Artede la Guerre\u003cbr\u003eIncident Diplomatique\u003cbr\u003eRemember Me\u003cbr\u003ePavillon Rouge\u003cbr\u003eTouche Finale\u003cbr\u003e21 Conduit St.\u003cbr\u003eMusc Pallas\u003cbr\u003eRouge Assassin\u003c\/p\u003e","brand":"Jovoy Paris","offers":[{"title":"16 x 2ml Atomizer Samples","offer_id":50658742239553,"sku":"616019","price":65.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0765\/6138\/3745\/files\/616019.jpg?v=1754968246"},{"product_id":"21-conduit-st-by-jovoy-paris","title":"21 Conduit St","description":"\u003cp\u003eWhen one talks about English traditional perfumery, lavender is the next word coming in the discussion. Whether you have the memory of dry flowers from Norfolk in a sachet or a bottle of authentic British cologne at home, lavender is to English perfumery what cakes and sandwiches are to a fine British afternoon tea.\u003c\/p\u003e\u003cp\u003eBased on an original perfume made by Oli Marlow and with the complicity of independent Perfumer Marie Schnirer from Maestrom, the new Jovoy is a modern tribute to English perfumery and is named after Jovoy's London store at 21 Conduit Street where the project was born.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e","brand":"Jovoy Paris","offers":[{"title":"75ml","offer_id":46719198331201,"sku":"616018","price":210.0,"currency_code":"USD","in_stock":true},{"title":"0.7ml","offer_id":50658742206785,"sku":"616018_S","price":4.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0765\/6138\/3745\/files\/21_conduit_st_75ml.jpg?v=1774481349"},{"product_id":"ambre-premier-by-jovoy-paris","title":"Ambre Premier","description":"\u003cp\u003eAn amber perfume with an edge, Ambre Premier gets a dark and glittering dose of patchouli added to what François Hénin calls “its almost childish first notes that evoke cotton candy,” and maybe even a bit of chocolate.\u003c\/p\u003e\u003cp\u003eThe rose in Ambre Premier peeks through in subtle counterpoint to its more gourmand personality, adding a freshness and elegance that balances out its confectionary proclivities.  Spicy yet delicate, candied yet elegant and grown-up, Ambre Premier is an amber with many dimensions.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e","brand":"Jovoy Paris","offers":[{"title":"100ml","offer_id":46719199543617,"sku":"61600","price":220.0,"currency_code":"USD","in_stock":true},{"title":"1ml spray","offer_id":50658364916033,"sku":"61600_S","price":5.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0765\/6138\/3745\/files\/61600_5668f017-855f-43cb-9cf1-798f0f9e1af1.jpg?v=1754971913"},{"product_id":"ha-long-bay-by-jovoy-paris","title":"Ha Long Bay","description":"\u003cp\u003eAn homage to Vietnam, a country close to the heart of Jovoy artistic director François Hénin, Ha Long Bay represents a new height of refinement for Jovoy, with a stunning new bottle design to match. No mere olfactory postcard, this is a sensory evocation, a distillation of Hénin's memories and rare raw materials, delivering a powerful and captivating fragrance that leaves a luminous trail. At the heart of the composition lies a unique note of sand mango \u003ci\u003e(Xoài Cát)\u003c\/i\u003e- an emblematic fruit from the Hoa Loc province extracted using Jungle Essence technology by perfumer Véronique Nyberg of MANE. With facets of peach, banana, and apricot, this mango brings a generous fruitiness and sunlit tenderness. It is enhanced by vibrant spices, cardamom, and black pepper. Soft leather accents evoke the sails of junks in the bay. A deep patchouli provides the olfactory signature of  Jovoy, while a structured cedarwood grounds the composition in woody elegance.\u003c\/p\u003e\u003cp\u003eHa Long Bay is a living and unexpected perfume. It evolves on the skin, revealing different facets depending on who wears it. It captivates without ever imposing, defines personalities, and leaves lasting impressions.\u003c\/p\u003e","brand":"Jovoy Paris","offers":[{"title":"75ml","offer_id":51155619905857,"sku":"616023","price":210.0,"currency_code":"USD","in_stock":true},{"title":"1ml spray","offer_id":51155619938625,"sku":"616023_S","price":6.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0765\/6138\/3745\/files\/616023.jpg?v=1766451778"}],"url":"https:\/\/checkout.luckyscent.com\/collections\/brand-jovoy-paris.oembed","provider":"Luckyscent","version":"1.0","type":"link"}